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外貿英語函電(第2版應用技能實務實例視頻版課程思政財經商貿大類核心課程高等院校教育教學改革特色教材)

  • 作者:編者:李賀//王海濤|責編:台嘯天
  • 出版社:上海財大
  • ISBN:9787564244200
  • 出版日期:2024/11/01
  • 裝幀:平裝
  • 頁數:184
人民幣:RMB 49 元      售價:
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內容大鋼
    第二版教材的修訂結合應用技能型院校的教學特色,體現黨的二十大精神,按照「必須、夠用」的原則進行本次修訂,注重實用性與知識性並重,將外貿專業英語與相關的國際貿易知識有機結合起來,結構嚴謹,深入淺出。每章內容包括國際貿易通行慣例及相關業務知識簡介、相關信函的寫作要求、信函實例、註釋、常用表達方式及充足的各式練習。通過大量的實例、註釋及練習,系統地展示和強化了外貿的業務流程、函電格式、基本結構、寫作特點、專業術語、常用片語、相關句型、常見表達方式等,內容針對性強,注重實用與交際能力的培養,語言規範,可操作性強。學生通過本書學習,能舉一反三,熟練地學以致用。

作者介紹
編者:李賀//王海濤|責編:台嘯天

目錄
Chapter One Basic Knowledge of Business Letter Writing
  Section One Introduction of Business Letter Writing
  Section Two Layout of a Business Letter
  Section Three Structure of Business Letter
  Section Four Addressing Envelopes
  Section Five Good Writing Principles
  Section Six Some Rules of Good Writing
  Section Seven Useful Words & Expressions
  Section Eight Useful Sentences
  Section Nine Exercises
Chapter Two Establishing Business Relations
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Three Status Inquiries
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Four Sales Promotion
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Five Inquiries and Replies
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Six Offers and Quotations
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Seven Counter offers
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions

  Section Five Useful Sentences
  Section Six Exercises
Chapter Eight Orders and Fulfillment
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Nine Sales Confirmation and Purchase Contract
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Ten Payment
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Eleven Packing
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Twelve Shipment
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Thirteen Insurance
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Chapter Fourteen Agency
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences

  Section Six Exercises
Chapter Fifteen Complaints and Claims and Settlement
  Section One Introduction
  Section Two Writing Guide
  Section Three Specimen Letters
  Section Four Useful Words & Expressions
  Section Five Useful Sentences
  Section Six Exercises
Appendix Try Your Hand
參考文獻

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