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財經基礎英語(高校專門用途英語ESP系列教材)

  • 作者:編者:周茜//羅志高|責編:劉艷
  • 出版社:清華大學
  • ISBN:9787302663300
  • 出版日期:2024/08/01
  • 裝幀:平裝
  • 頁數:251
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內容大鋼
    本教材是通識性財經英語教材,內容涵蓋微觀經濟學、宏觀經濟學和金融學基礎知識。教材旨在幫助學生熟悉並掌握與財經相關的辭彙、術語、財經基本概念及基本原理的英文表達,為下一步學習財經專業英語打下基礎;通過形式多樣的練習幫助學生提升閱讀、口語、翻譯、寫作等英語語言能力,學習如何用英語講好中國財經故事。
    本教材可供普通本科院校財經類專業學生和對財經英語感興趣的其他專業學生使用,也可供在工作中需使用財經英語的社會人士學習參考。

作者介紹
編者:周茜//羅志高|責編:劉艷

目錄
Unit 1  What Is Economics
  1.1  An Overview of Economics
    1.1.1  Branches of Economics
    1.1.2  Core Principles of Economics
    1.1.3  Types of Economic Systems
  1.2  An Overview of Microeconomics
    1.2.1  Key Concepts of Microeconomics
    1.2.2  Core Theories of Microeconomics
  1.3  An Overview of Macroeconomics
    1.3.1  Key Concepts of Macroeconomics
    1.3.2  Core Theories of Macroeconomics
  1.4  Positive Economics vs Normative Economics
    1.4.1  Positive Economics
    1.4.2  Normative Economics
Unit 2  An Overview of Traditional Economic Thought in the West and China
  2.1  An Overview of Traditional Economic Thought in the West
    2.1.1  Economic Thought in Ancient Greece and Rome
    2.1.2  Economic Thought in the Middle Ages
  2.2  An Overview of Traditional Economic Thought in China
    2.2.1  Economic Thought Before the 6th Century
    2.2.2  Economic Thought from the 7th to the 14th Century
Unit 3  Demand and Supply
  3.1  The Law of Demand and Supply
    3.1.1  Definition of Demand
    3.1.2  Demand Curve
    3.1.3  Definition of Supply
    3.1.4  Supply Curve
  3.2  Market Equilibrium
    3.2.1  Equilibrium and Equilibrium Price
    3.2.2  Change of Equilibiun
  3.3  Elasticity of Demand and Supply
    3.3.1  The Elasticity of Demand
    3.3.2  The Elasticity of Supply
Unit 4  Consumption and Production
  4.1  Utility and Consumer Surplus
    4.1.1  Total Utility and Marginal Utility
    4.1.2  Consumer Surplus
  4.2  Consumer Behavior Theories
    4.2.1  Consumer Equilibrium
    4.2.2  Income Effect and Substitution Effect
  4.3  Cost, Revenue and Profit
    4.3.1  Cost and Producer Surplus
    4.3.2  Revenue and Profit
  4.4  Producers and Production Theory
    4.4.1  Producers and Production Functions
    4.4.2  Productivity and Marginal Effects
Unit 5  Market Competition
  5.1  Market and Market Structure
  5.2  Competition and Monopoly
    5.2.1  Perfectly Competitive Market

    5.2.2  Monopolistic Market
  5.3  Uncertainty and Game Theory
    5.3.1  Uncertainty and Its Impact on the Market
    5.3.2  Game Theory and the Prisoner's Dilemma
  5.4  Market Failures and Public Goods
    5.4.1  Pareto Efficiency and Market Failures
    5.4.2  Externalities and Public Goods
Unit 6  Factor Market
  6.1  Factor Market
    6.1.1  Factors of Production and Factor Market
    6.1.2  Perfectly Competitive and Imperfectly Competitive Factor Markets
  6.2  Labor Market
    6.2.1  Demand and Supply of Labor
    6.2.2  The Price of Labor
  6.3  Capital Market
    6.3.1  Demand and Supply of Capital
    6.3.2  The Price of Capital
  6.4  Land Market
    6.4.1  Features of Land
    6.4.2  The Price of Land
Unit 7  National Economy
  7.1  GDP and GNP
    7.1.1  Definitions of GDP and GNP
    7.1.2  Calculations of GDP and GNP
  7.2  National Income
    7.2.1  Calculation of National Income
    7.2.2  Distribution of National Income
    7.2.3  Significance of National Income
  7.3  Aggregate Demand and Aggregate Supply
    7.3.1  Aggregate Demand
    7.3.2  Aggregate Supply
    7.3.3  The Aggregate Demand-Aggregate Supply Model
Unit 8  Economic Growth and the Business Cycle
  8.1  Inflation
    8.1.1  Inflation and Its Causes
    8.1.2  Impacts of Inflation
  8.2  Unemployment
    8.2.1  Unemployment and Its Classification
    8.2.2  Impacts of Unemployment
  8.3  Economic Growth
    8.3.1  Significance of Economic Growth
    8.3.2  Modem Economic Growth Theories
  8.4  The Business Cycle
    8.4.1  The Business Cycle and Its Stages
    8.4.2  Causes of the Business Cycle
Unit 9  Macroeconomic Policy
  9.1  The Role of Government in the Economy
    9.1.1  Market Regulation
    9.1.2  Provision of Public Goods and Services
    9.1.3  Economic Stabilization Through Macroeconomic Policies

  9.2  Monetary Policy
    9.2.1  Monetary Policy and Its Functions
    9.2.2  Clasification of Monetary Policy and Its Tools
    9.2.3  Challenges of Monetary Policy
  9.3  Fiscal Policy
    9.3.1  Fiscal Policy and Its Functions
    9.3.2  Classification of Fiscal Policy and Its Tools
    9.3.3  Challenges of Fiscal Policy
Unit 10  International Economy
  10.1  Absolute Advantage and Comparative Advantage
    10.1.1  Absolute Advantage
    10.1.2  Comparative Advantage
    10.1.3  Comparative Advantage and International Trade
  10.2  International Economy and Globalization
    10.2.1  Economic Interdependence
    10.2.2  Evolution of Globalization
  10.3  Tariffs
    10.3.1  Definition of Tariff
    10.3.2  The Economic Effects of Tariffs
    10.3.3  The Welfare Effects of Tariffs
Unit 11  Money and Interest Rates
  11.1  Money
    11.1.1  Definition of Money
    11.1.2  Origins of Money
    11.1.3  Function and Nature of Money
    11.1.4  The Monetary System
  11.2  Interest Rates
    11.2.1  Definition of Interest Rates
    11.2.2  Types of Interest Rates and Influential Factors
Unit 12  Financial Institutions and Financial Markets
  12.1  Financial Institutions
    12.1.1  Banking Institutions
    12.1.2  Non-banking Financial Institutions
  12.2  Financial Markets
    12.2.1  Money Markets and Capital Markets
    12.2.2  Primary Markets and Secondary Markets
Unit 13  International Payments
  13.1  Foreign Exchange and Exchange Rate
    13.1.1  Foreign Exchange
    13.1.2  Exchange Rate
  13.2  International Balance of Payments
    13.2.1  Definition of International Balance of Payments
    13.2.2  Imbalance of International Payments
    13.2.3  Adjustment of the Imbalance of Payments
Unit 14  Financial Risk, Crisis, and Supervision
  14.1  Financial Risk
    14.1.1  Overview of Financial Risk
    14.1.2  Management of Financial Risk
  14.2  Financial Crisis
    14.2.1  Overview of Financial Crisis

    14.2.2  Impacts of Financial Crisis
  14.3  Financial Supervision
    14.3.1  Definition of Financial Supervision
    14.3.2  Financial Regulation System
References
Glossary
Terms

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