Chapter 1 Introduction 1.1 Tourism and culture 1.1.1 Definitions of tourism and culture 1.1.2 The relationships between culture and tourism 1.2 Cultural tourism 1.2.1 Definitions of cultural tourism 1.2.2 Types of cultural tourism 1.2.3 Types of cultural tourists 1.2.4 The impacts of cultural tourism 1.3 Cultural tourism in China Chapter 2 The History of Chinese Tourism 2.1 An Overview of the History of Travel and Tourism 2.1.1 Travel for Business Purposes 2.1.2 Travel for Education 2.1.3 Travel for Leisure 2.1.4 Travel to Visit Families and Friends 2.2 Travel in Different Historical Periods in China 2.2.1 Travel Before the Qin Dynasty 2.2.2 The Qin Dynasty and the Han Dynasty 2.2.3 The Wei, Jin, and Northern and Southern Dynasties 2.2.4 The Sui and Tang Dynasties 2.2.5 The Song and Yuan Dynasties 2.2.6 The Ming Dynasty and the Qing Dynasty 2.2.7 Between 1840 and 1949 2.2.8 Between 1949 and 1978 2.2.9 After 1978 2.3 The Driving Force of Tourism Development 2.3.1 Development of Tourism Transportation Facilities 2.3.2 Refinement of the Tourism Market 2.4 Tourism Along the Silk Road 2.4.1 The Origin of the Silk Road 2.4.2 Travellers on the Continental Silk Road Chapter 3 Cultural Heritage 3.1 Introduction to cultural heritage 3.1.1 Definitions and characteristics of cultural heritage 3.1.2 Categories of cultural heritage 3.2 Cultural heritage as a tourism resource 3.2.1 Value of cultural heritage as a tourism resource 3.2.2 Current cultural heritage tourism resources in China 3.3 Tourism development of tangible cultural heritage 3.3.1 Relationship between protection and tourism development 3.3.2 Problems in tourism development of tangible cultural heritage 3.3.3 Paths for the tourism development of tangible cultural heritage 3.4 Tourism development of intangible cultural heritage 3.4.1 Relationship between preservation and tourism development 3.4.2 Problems in the development of intangible cultural heritage tourism 3.4.3 Paths for tourism development of intangible cultural heritage Chapter 4 Architecture 4.1 General History of the Development of Ancient Chinese Architecture 4.1.1 The founding stage
4.1.2 The forming stage 4.1.3 The maturity stage 4.1.4 Further development stage 4.1.5 Improvement and perfection stage 4.2 The cultural connotations of ancient Chinese architecture 4.2.1 Harmony between man and nature 4.2.2 Strict system of hierarchy 4.3 Historical architecture attractions in China 4.3.1 Imperial Palaces 4.3.2 Imperial Mausoleum 4.3.3 Sacrificial altar and memorial temple 4.3.4 Other types of traditional architectures Chapter 5 Literature 5.1 General History of The Developmentof Ancient ChineseLiterature 5.2 Tourism and Tourism Literature 5.3 Famous Scenic Spots and Relevant Literary Works 5.3.1 Poetry 5.3.2 Lyric 5.3.3 Prose 5.3.4 Antithetical couplets Chapter 6 Chinese Calligraphy and Painting 6.1 Chinese Calligraphy 6.1.1 Calligraphy scripts 6.1.2 Historical development of Chinese calligraphy 6.1.3 Calligraphy and tourist attractions 6.2 Traditional Chinese Painting 6.2.1 Features of traditional Chinese painting 6.2.2 Techniques of traditional Chinese painting 6.2.3 Types of Chinese painting 6.2.4 Historical development of Chinese painting 6.2.5 Chinese paintings as tourist attractions Chapter 7 Festivals and Events 7.1 Introduction to Chinese festivals and events 7.1.1 Origin of traditional Chinese festivals and events 7.1.2 Evolution of Chinese festivals and events 7.2 Festivals and events as tourism resources 7.2.1 Concepts of tourism festivals and events 7.2.2 Characteristics of tourism festivals and events 7.2.3 Types of tourism festivals and events 7.3 Development of tourism festivals and events 7.3.1 Current status of tourism development of festivals and eventsin China 7.3.2 Paths for tourism development of festivals and events Chapter 8 Chinese Crafts 8.1 Overview of Chinese Crafts 8.1.1 The Origins and Development of Chinese Crafts 8.1.2 Features and Categories of Chinese Crafts 8.1.3 Chinese Crafts and Tourism 8.2 Chinese Paper Cutting 8.2.1 The Origin and Development of Chinese Paper Cutting 8.2.2 Categories and Themes of Chinese Paper Cutting
8.2.3 Chinese Paper Cutting in Different Places 8.3 Chinese Ceramics 8.3.1 The Origin and Development of Chinese Ceramics 8.3.2 Well-known "Capitals of Porcelain" in China 8.4 Chinese Carving 8.4.1 The Origins and Development of Chinese Carving 8.4.2 Features and Categories of Chinese Carving Chapter 9 Chinese Food Culture 9.1 Overview of Chinese Cuisines 9.1.1 The Emergence and Development of Chinese Food Culture 9.1.2 Philosophy of Chinese Food Culture 9.1.3 Food Culture and Tourism 9.2 Chinese Cuisine 9.2.1 Eight Regional Cuisines 9.2.2 Local Specialties 9.3 Tea Culture 9.3.1 History and Development 9.3.2 Categories of Tea 9.3.3 Chinese Tea Culture 9.3.4 Tea Culture and Tourism Chapter 10 Martial Arts 10.1 The origins and development of Chinese martial arts 10.1.1 Origin 10.1.2 The formative stage 10.1.3 The mature stage 10.1.4 The modem stage 10.2 Influential Chinese martial arts styles 10.2.1 Taijiquan 10.2.2 Shaolin Kung Fu 10.3 The philosophy of Chinese martial arts 10.3.1 Harmony 10.3.2 Yin-yang 10.4 Martial art-related tourist attractions 10.4.1 Shaolin Temple 10.4.2 Wudang Mountains Chapter 11 Traditional Chinese Medicine 11.1 Theories of traditional Chinese medicine 11.1.1 Theory of yin-yang 11.1.2 Theory of five elements 11.2 Diagnosis and treatment 11.2.1 Four examinations 11.2.2 Acupuncture 11.2.3 TCM massage - manipulation treatment 11.3 The promotion and maintenance of good health 11.3.1 The role of diet in nurturing good health 11.3.2 Solar Terms and health promotion 11.4 TCM health tourism 11.4.1 Trends in TCM health tourism 11.4.2 TCM tourism attractions
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