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外貿英語函電

  • 作者:編者:劉治國//黃自偉|責編:張春花
  • 出版社:重慶大學
  • ISBN:9787568940139
  • 出版日期:2023/08/01
  • 裝幀:平裝
  • 頁數:305
人民幣:RMB 55 元      售價:
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內容大鋼
    教材共分為16章,除了第一章總體介紹外貿函電,第二章介紹外貿函電的基本結構外,其他14章均為介紹對外貿易環節中所涉及的各類函電,包括詢盤、發盤、還盤、接受、合同、支付、信用證、包裝、裝運、保險、索賠等。每一章大致由以下幾個部分組成:導引、學習目標、寫作原則(介紹了涉及函電類型的寫作原則和寫作特點)、樣信介紹(分析樣信的遣詞造句)、樣信評價(評價每封樣信)、信函對比分析(分成兩組,每組的兩封信的內容大致相同,寫作質量有高低,通過直觀對比其優缺點來提高學習者的寫作能力)。除了豐富的信函案例,教材還通過各種練習形式來加強學習者對各類信函常用辭彙和表達的積累,進一步豐富學習者撰寫各類信函的素材。

作者介紹
編者:劉治國//黃自偉|責編:張春花

目錄
Chapter 1 Basic Knowledge of Business Letters
  Introduction
  Section One The Meaning of Business Letters
  Section Two The Roles of Business Letters
  Section Three Writing Principles of Business Letters
  Section Four Useful Words and Expressions
  Section Five Exercises
  Ideological and Political Garden
Chapter 2 Format and Structure of Business Letters
  Introduction
  Section One Forrnat of Business Letters
  Section Two Structure of Business Letters
  Section Three Addressing Envelopes
  Section Four  Useful Sentences and Expressions
  Section Five Exercises
  Ideological and Political Garden
Chapter 3 Letters of Establishing Business Relations
  Introduction
  Section One Writing Principles
  Section Two Sample Letters
  Section Three Sample Analysis
  Section Four Contrast of Sample Letters
  Section Five Useful Sentences and Expressions
  Section Six Exercises
  Ideological and Political Garden
Chapter 4 Letters of Enquiries and Replies
  Introduction
  Section One Writing Principles
  Section Two Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five Useful Sentences and Expressions
  Section Six Exercises
  Ideological and Political Garden
Chapter 5 Letters of Offers and Counter-offers
  Introduction
  Section One Writing Principles
  Section Two Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five Useful Sentences and Expressions
  Section Six Exercises
  Ideological and Political Garden
Chapter 6 Letters of Order and Confirmation
  Introduction
  Section One Writing Principles
  Section Two Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five Useful Sentences and Expressions

  Section Six Exercises
  Ideological and Political Garden
Chapter 7 Letters of Payment
  Introduction
  Section One Writing Principles
  Section Two Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five Useful Sentences and Expressions
  Section Six Exercises
  Ideological and Political Garden
Chapter 8  Establishment of C and Anlendment
  Introduction
  Section One Writing Principles
  Section Two Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letter
  Section Five Useful Expressions and Sentences
  Section SiX Exercises
  Ide010gical and Political Garden
Chapter 9 Lette of packing
  Introduction
  Section One Writing Principles
  Section Two  Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letter
  section Five Useful Sentences and Expre。siOns
  Section Six Exercises
  Ide010gical and Political Garden
Chapter 10 Letters of Transportation
  Intruduction
  Section One Writing Principles
  Section Two  Sample Letters
  SecfiOn Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five Useful Sentences and Expression
  Secfion Six Exercises
  IdeOlOgical and Political Garden
  Cllapter 11 Letters of Insurance
  Intrducfion
  Section one Writing Principles
  Section Two Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five  Useful Sentences and Expressions
  Section Six Exercises
  Idecological and Political Garden
Chapter 12 Routine Claims and Persuasive Claims
  Introduction
  Section One Writing Principles

  Section Two Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five Useful Sentences and Expressions
  Section Six Exercises
  Ideological and Political Garden
Chapter 13 Letters of Adjustments and Refusals
  Introduction
  Section One Writing Principles
  Section Two Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five Useful Sentences and Expressions
  Section Six Exercises
  Ideological and Political Garden
Chapter 14 Letters of Agencies
  Introduction
  Section One Writing Principles
  Section TWO Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five  Useful Sentences and Expressions
  Section Six Exercises
  Ideological and Political Garden
Chapter 15 International Sales Contract
  Introduction
  Section One Writing Principles
  Section Two Sample Letters
  Section Three Sample Letter Analysis
  Section Four Contrast of Sample Letters
  Section Five Useful Sentences and Expressions
  Section Six Exercises
  Ideological and Political Garden
Chapter 16 other Letter Writing
  introduction
  Section One Letters of Introduction
  Section Two Letters of Apology
  SectiOn Three Letters of Appointment
  Section Four Letters of Thanks
  Section Five Letters of Congratulation
  Section Six Letters of Notices
  SectiOn Seven  Useful Sentences and Expressions
  Section Eight Exercises
  Ideological and Political Garden
Appendix  Samples of Letter of Credit and Commercial Documents

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