Unit One Starting a Business on Amazon Task 1 Store Registration Task 2 Logistics Task 3 Fulfillment by Amazon (FBA) Unit Two Creating a Product Listing Task 4 Listing Products Task 5 Tide Description Task 6 Product Description Unit Three Marketing Task 7 Marketing Strategy Task 8 Amazon Advertising Task 9 Marketing outside Amazon Platform Unit Four Customer Service Task 10 Customer Questions Task 11 Returns Task 12 Handling Negative Comments APPENDIX Ⅰ Vocabulary 辭彙表 APPENDIX Ⅱ Term 術語表 課文參考譯文