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商務英語應用文寫作與翻譯(第2版21世紀商務英語系列教材)

  • 作者:編者:林靜|責編:郝妮娜
  • 出版社:北京大學
  • ISBN:9787301333150
  • 出版日期:2022/08/01
  • 裝幀:平裝
  • 頁數:234
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內容大鋼
    隨著「一帶一路」多邊經濟合作關係的發展,外貿英語受到越來越多的重視和關注。這是一本通用的高校英語選修課教材,它不僅為非英語專業學生/研究生提供了多種英語應用文寫作的要領、示範並練習,也為他們今後在外貿商務工作上的英語應用奠定了良好的基礎。本書能有效幫助學習者在較短時間內掌握外貿英語知識,熟悉常見的外貿單證等。本次修訂進一步從學生的需求出發,增加了「英語學術論文寫作」部分,詳細有效地指導他們如何寫作規範的英語畢業/學術論文。

作者介紹
編者:林靜|責編:郝妮娜

目錄
Part One  Secretarial Writings
  Chapter 1  Note
    1.Definition
    2.Kinds of Notes
    3.Examples of Notes/Signs
    4.Writing Assignment
  Chapter 2  Notice
    1.General Information
    2.The Writing Guide
    3.Model Expressions
    4.Examples of Various Notice
    5.Writing Assignment
  Chapter 3  Poster
    1.What's a Poster?
    2.The Writing Instruction
    3.Examples of Posters
    4.Writing Assignment
  Chapter 4  Announcement
    1.General Information
    2.Model Expressions
    3.Examples of Various Announcements
    4.Writing Assignment
    Chapter 5  Report
    1.General Information
    2.Model Expressions
    3.Examples of Business Reports
    4.Writing Assignment
  Chapter 6  Memorandum (Memo)
    1.Memo and the Structure
    2.About the Writing
    3.Examples of Memos
    4.Writing Assignment
  Chapter 7  Agenda
    1.Introduction of Agenda
    2.Examples of Agendas
    3.Some Expressions (of Amendments)
  Chapter 8  Minutes
    1.Introduction of Minutes
    2.The Written Form of Minutes
    3.Examples of Minutes
    4.Writing Assignment
  Chapter 9  Application
    1.Tips of Writing a Job Application
    2.How to Write an Application Effectively
    3.Examples of Applications
    4.Writing Assignment
  Chapter 10  R?sum?
    1.Introduction of R?sum?
    2.Examples of R?sum?s
    3.Writing Assignment

  Chapter 11  Recommendation
    1.The Contents Involved
    2.The Usual Sentences in the Letter
    3.Letter of Self-Recommendation
    4.Examples of Recommendations
  Chapter 12  Letter of Introduction
    1.Two Kinds of Introduction Letters
    2.The Beginning Words of the Letter
    3.Examples of Offi cial Letters
    4.Examples of Personal Letters
    5.Writing Assignment
  Chapter 13  Certifi cate
    1.Introduction of Certifi cate
    2.The Usual Expressions
    3.Examples of Certifi cates
    4.About Notarial Certifi cates
    5.Commercial Certifi cates
    6.Writing Assignment
  Chapter 14  Letter of Resignation
    1.About the Writing
    2.Example of a Letter of Resignation
    3.Writing Assignment
  Chapter 15  Advertisement
    1.Language Characteristics
    2.Ads.in Purchases and Sales (with Chinese Translation)
    3.Ads.for Vacancy
    4.Usual Abbreviations in Ads
    5.Writing Assignment
  Chapter 16  Letter of Invitation
    1.The Writing Skill
    2.Expressions in Different Situation
    3.Examples of Exhibition Invitations and Acknowledgements
    4.Invitation Cards
    5.Writing Assignment
  Chapter 17  Letter of Congratulation
    1.The Writing of the Letter
    2.Patterns and Expressions
    3.Examples of Letters of Congratulation
    4.Writing Assignment
    5.Greeting Card
  Chapter 18  Others
    1.University Codes of Behavior—More Information
    2.Course Work
    3.Tips to Keep Your Instructors Happy
Part Two  Academic Paper Writing
  Chapter 1  Ways of Preparation
  Chapter 2
    1.Learning Objectives
    2.General Features
    3.Major Sections

    4.Acknowledgement
    5.Reference/Bibliography
Part Three  Business Letters
  Chapter 1  Sales Promotion
    1.The Purpose of Writing 「Sales Letters」
    2.How to Write a Good Sales Letter
    3.Examples of Sales Letters
    4.Useful Sentences on Sales Promotion
  Chapter 2  Ordering
    1.What's an Order
    2.The Quality of an Order/an Order-Letter
    3.Examples of Ordering
    4.Useful Sentences on Ordering
  Chapter 3  Urging, Examining and Amending L/C
    1.Urging the Establishment of L/C
    2.Examining and Amending L/C
  Chapter 4  Complaints, Disputes and Claims
    1.Why Do the Complaints Arise
    2.How to Write a Complaint or Claim Letter
    3.How to Write Letters Concerning Disputes
    4.Examples of Correspondence (Letters of Complaints, Disputes and Claims)
    5.Useful Sentences on Complaints, Disputes and Claims
    6.Some Terms Used in Complaints, Disputes and Claims
    7.Exercises
Part Four  Contractual Writing and Translation
  Chapter 1  What's a Contract ?
  Chapter 2  The Structure of a Contract
    1.Preamble of a Contract
    2.Body of a Contract
    3.Witness/Final Clause of a Contract
    4.The General Clauses Involved in a Contract Summed Up
  Chapter 3  Letter of Credit
    1.The Defi nition of L/C
    2.Kinds of L/Cs
    3.The Contents Involved in an L/C
    4.Useful Sentences on L/C
    5.Examples of 9 Kinds of L/Cs
    6.Shipping Documents Required under L/C
  Chapter 4  Stylistic Features of Contractual Writing
    1.Using Archaic Words
    2.Using Capitalization
    3.「Shall」 in Legal English
    4.「Should」 in Legal English
    5.Using Formal Words and Phrases
    6.Using Pairs of Synonyms
    7.Using 「Include」 and the Like
    8.Using 「ONLY」
  Chapter 5  About Contractual Translation
    1.Specifi c Criteria for Contractual Translation
    2.Confusing Synonyms

    3.More Examples of Words with Multi-interpretations
    4.Exercises
  Chapter 6  Translation of the Frequent Clauses in a Contract
    1—16.Clauses and Their Translations
    17.Exercises
  Chapter 7  Contracts and Agreements
    1.Sales and Purchase Contracts
    2.Sales Agency Agreement
    3.Consignment Agreement
    4.Compensation Trade Contract
Appendices
    Ⅰ.Reference Key to Writing Assignments
    Ⅱ.Reference Key to Part Four, Chapter 6
    Ⅲ.Reference Translation of Some Contracts (Part Four, Chapter 7)
    Ⅳ.A List of Abbreviations and Simplifi ed Words Commonly Used in Trading Documents
    Ⅴ.Frequent Words and Phrases in Foreign Trade
    Ⅵ.References

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