Part 1 Writing in International Business World Chapter 1 An Overview of Business English Writing商務英語寫作概述 Chapter 2 Basic Structure and Format of Business Letters商務信函的結構與格式 Part 2 External Business Transactions Chapter 3 Credit and Status Inquiries and Replies資信調查及回復 Chapter 4 Inquiries and Replies詢盤及回復 Chapter 5 Quotations，Offers and Counter Offers報價、發盤與還盤 Chapter 6 Order and Confirmation訂購和確認 Chapter 7 Packing and Shipment包裝與裝運 Chapter 8 L／C and Amendment信用證及修訂 Chapter 9 Payment and Settlement支付與結算 Chapter 10 Claims and Adjustments索賠與理賠 Part 3 International Business Communications Chapter 11 Notices and Announcements通知與通告 Chapter 12 Memos and Minutes備忘錄與會議記錄 Chapter 13 Business Proposals商業建議書 Chapter 14 Business Reports商務報告 Chapter 15 Company and Products公司和產品介紹 Part 4 Creative Documents Chapter 16 Advertising Planning廣告策劃書 Chapter 17 Sales Promotion促銷文案 Chapter 18 Publicity Materials宣傳材料 Chapter 19 Business Plans商業計劃書 Chapter 20 Business Agreements商務協議 Chapter 21 Business Contracts商務合同 References參考文獻
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