Unit 1 An Introduction to Cross-border E-commerce Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist Unit 2 PESTLE Analysis of Cross-border E-commerce Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist Unit 3 Account Setting Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist Unit 4 Product Listing Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist Unit 5 SEO Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist
Unit 6 Product Marketing Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist Unit 7 Price Negotiation Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist Unit 8 Payment Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist Unit 9 Product Packaging Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist Unit 10 Shipment and Delivery Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist
Unit 11 Feedback Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist Unit 12 Returns, Refunds and Exchanges Overview Learning Objectives Let's Warm Up Let's Watch and Say Let's Read Let's Practice Let's Share Exercises Self-assessment Checklist