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酒店英語與國際服務文化(下移動學習版普通高等教育酒店管理專業系列教材)

  • 作者:3A系列教材編寫組|責編:常愛艷
  • 出版社:機械工業
  • ISBN:9787111675709
  • 出版日期:2021/05/01
  • 裝幀:平裝
  • 頁數:340
人民幣:RMB 69 元      售價:
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內容大鋼
    本書由美國飯店協會教育學院認證專家傾力編寫,是3A酒店英語認證課程的指定教材,也可作為酒店管理、旅遊管理、會展管理等專業的專業英語課程教材。
    在當今競爭激烈的酒店服務業中,服務就是一切。工作人員需要提供能夠讓客人「WOW!」的服務—客人的實際體驗超過他們的期望。3A酒店英語認證課程側重於國際化的服務標準,滿足灑店工作人員通過英語交流給客人留下良好印象的需求。該認證課程強調文化意識和使用「禮貌用語」,以便採取適當的方式處理來自世界各地的客人的需求。證書持有者應能夠在正確的時間使用正確的英語,同時提供正確的服務。

作者介紹
3A系列教材編寫組|責編:常愛艷

目錄
關於作者
前言
使用說明
CHAPTER 1  The Language of Hospitality
  1.1  Career connection
    Exercise: Room amenities
  1.2  The five essential phrases every guest should hear
    Exercise: Essential phrases
  1.3  Using professional language
    Exercise: Polite speech
  1.4  Diplomatic English
    Exercise: Softening language
    Exercise: Modals
    Exercise: Past continuous
    Exercise: Polite speech
  1.5  Things you might hear
    Exercise: Common phrases sentence creation
  1.6  Telephone action phrases
    Discussion
    Exercise: Telephone phrases
    Key points
    Key terms
    Application-Key terms
    Application-Role plays
CHAPTER 2  The Guest Cycle
  2.1  Career connection
  2.2  The guest cycle
    Discussion: Front desk interactions
    Exercise: Guest cycle stages
  2.3  Guest cycle interactions
    Exercise: Reservations game
  2.4  Questions & answers
    Exercise: Questions & answers
  2.5  Question types
    Exercise: Closed questions VS open questions
    Exercise: Question types
    Exercise: Indirect questions
    Exercise: Dialogue creation
    Key points
    Key terms
    Application-Key terms
    Application-Role plays
CHAPTER 3  Amenities & Attractions
  3.1  Career connection
    Exercise: Guest services job descriptions
    Exercise: Bell attendant dialogue
  3.2  Welcome to your new job in sales
  3.3  Amenities
    Discussion: Hotel ratings
  3.4  Talking about amenities & attractions

    Exercise: Amenities crossword
    Exercise: Amenities word stress
    Discussion: Attractions in your area
    Exercise: Hotel presentation
  3.5  Locations & directions
    Discussion
    Exercise: Here and there
    Exercise: Directing guests in the hotel
  3.6  Street directions
    Exercise: Giving street directions
    Key points
    Key terms
    Application-Key terms
    Application-Role plays
CHAPTER 4  Complaint Management
  4.1  Career connection
  4.2  Complaints
  4.3  Recognizing complaints
    Exercise: Complaint types
  4.4  The language of complaints
    Exercise: Recognizing common complaints
  4.5  Handle complaints using The LEAF system
    Exercise: LEAF complaint management
    Exercise: Responses to complaints
  4.6  Make it right
  4.7  Diffusing the situation
    Exercise: Angry customer scenarios
  4.8  The meaning is the message
    Exercise: Word stress location
    Exercise: Idiom definitions
    Exercise: English idioms
    Key points
    Key terms
    Application-Key terms
    Application-Role plays
CHAPTER 5  Requests & Recommendations
  5.1  Career connection
    Exercise: Concierge match
  5.2  Requests & offers
    Exercise: Can, may, and could
    Exercise: Common requests
    Exercise: Requests & offers
  5.3  Saying 「no」
    Exercise: Saying 「no」 dialogues
    Exercise: Negative responses
  5.4  Turning requests into recommendations
    Exercise: Sentence scramble
    Exercise: Rephrase as a question
    Exercise: Recommendation game
  5.5  Personalizing recommendations

    Exercise: Magic in threes
  5.6  Special occasions
    Discussion
    Exercise: Celebrations
  5.7  Recommending local attractions
    Discussion: Chinese attractions
    Exercise: Attractions crossword
    Exercise: Recommendations dialogues
    Key points
    Key terms
    Application-Key terms
    Application-Role plays
CHAPTER 6  Exceeding Expectations
  6.1  Career connection
  6.2  Antici patory service
    Discussion
    Exercise: Identify the service flag
  6.3  Reading the guest
    Exercise: Service tips fill in the blanks
    Exercise: Personalized service
  6.4  Up—selling,down—selling,and cross—selling
    Exercise: Suggestive selling
  6.5  On the job: Waiter service
    Exercise: Restaurantjob match
    Exercise: Restaurant floor plan
    Exercise: RestaU rant Iocations
  6.6  Using the menu
    Exercise: Restau rant role play project
  6.7  Ta rgeting you r ca reer path
    Key points
    Key terms
    Application-——Key terms
    Application-——Role plays
附錄
  附錄A  學習指南
  附錄B  辭彙表
  附錄C  3A介紹
  附錄D  課堂遊戲及活動
  附錄E  景點
  附錄F  服務業勝任力模型

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