內容大鋼
《跨文化溝通（第二版）》將跨文化學習視為一個過程，首先通過典型案例引發學生思考跨文化溝通中存在的問題，培養學生以全球視野觀察世界、發現問題的意識與能力；其次通過閱讀引導學生探究問題背後的原因，積累相關跨文化知識，培養學生的思辨能力；然後通過解析相關的多種跨文化視角與觀點，培養學生以跨文化視角思考問題與分析問題的能力；最後通過項目式學習讓學生學以致用，培養學生跨文化敏感性和實踐能力。全書分為12個單元，內容編排由跨文化意識、跨文化理論，到文化差異、跨文化溝通技巧，再到跨文化場景、跨文化能力運用，層層遞進，由表及里，學以致用。第二版更新了部分單元主題、案例和閱讀材料，使其更貼近新時代學生跨文化交流實際、更符合新時代跨文化人才培養的要求。
目錄
前言
Part One Basic Concepts of Intercultural Communication
Unit 1 Culture Behind Language
Reading 1 Language, Thought, Culture, and Intercultural Communication
Reading 2 Language Mirrors Values
Unit 2 Communicating Interculturally
Reading 1 The Link Between Culture and Communication
Reading 2 Intercultural Awareness and Communication
Unit 3 Barriers in Intercultural Communication
Reading 1 Experiencing Intercultural Communication
Reading 2 Cultural Biases and Intercultural Communication
Unit 4 Intercultural Adaptation
Reading 1 Internationalization and Intercultural Competences
Reading 2 Studying Abroad and Culture Shock in the U.K.
Part Two Intercultural Skills
Unit 5 Understanding Cultural Differences
Reading 1 Dynamics of Intercultural Communication
Reading 2 Understanding Values Behind American Businesspeople
Unit 6 Time and Culture
Reading 1 Time and Culture
Reading 2 Managing Change in a Past oriented Culture
Unit 7 Communicating Nonverbally
Reading 1 Defining Nonverbal Communication
Reading 2 Nonverbal Communication
Unit 8 Different Communication Styles
Reading 1 Ways of Reasoning
Reading 2 Teaching Culture: Perspectives in Practice
Part Three Applications of Intercultural Communication
Unit 9 Innovation and Education
Reading 1 Differences That Make a Difference
Reading 2 East and West in the Classroom
Unit 10 From the Ancient Silk Road to the Belt and Road Initiative
Reading 1 Reawakening Past Glories: The Ancient Silk Road
Reading 2 The Belt and Road Initiative: Build a Better Future
Unit 11 Intercultural Business Communication
Reading 1 Identify Cultural Differences on a Global Team
Reading 2 Intercultural Leadership
Unit 12 Public Diplomacy and International Communication
Reading 1 A China Starts Its Public Diplomacy
B Public Diplomacy Gains Ground
Reading 2 What Would Chinese Modernization Mean for the World?
Acknowledgments
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