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外貿英文函電

  • 作者:鄭海濤
  • 出版社:東南大學
  • ISBN:9787564146726
  • 出版日期:2014/01/01
  • 裝幀:平裝
  • 頁數:196
人民幣:RMB 28 元      售價:
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內容大鋼
    鄭海濤主編的《外貿英文函電》是商務英語和國際貿易等專業的主幹課程,旨在提高學生的商務函電能力和外貿職業技能。《外貿英文函電》「以就業為導向,以任務為驅動,以商務流程為主線」,通過背景知識介紹、樣信實例、常用辭彙和表達、練習和訓練、知識拓展等部分,培養學生在不同商務流程階段應具備的函電寫作能力和職業素質。本教材適合於高等教育、職業教育商務英語和國際貿易專業學生使用,也適用於社會上從事進出口業務工作的人員提高和拓展函電知識之用。

作者介紹
鄭海濤

目錄
The Module One  Business Correspondence
  Project 1  The Layout of Business Letter
    Introduction
    Indented Style
    Blocked Style
    The Form of Business Letter
    The Envelope
    Practice
    Supplementary Reading
The Module Two  Business Negotiation
  Project 2  Establishing Business Relations
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
  Project 3  Enquiries and Offers
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
  Project 4  Counter-offers & Bid
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
The Module Three  Contract Signing
  Project 5  Orders and Acceptance
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
    The Module Four  Execution of Contract
  Project 6  Terms of Payment
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
  Project 7  Packing
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
  Project 8  Shipment
    Introduction

    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
  Project 9  Insurance
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
  Project 10  Complaints and Claims
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
The Module Five  Agency & Trading
  Project 11  Agencies
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
  Project 12  Compensation Trade
    Introduction
    Specimen Letters
    Words & Expression
    Practice
    Supplementary Reading
  Project 13  Joint Venture
    Introduction
    Specimen Letters
    Words & Expressions
    Practice
    Supplementary Reading
參考文獻

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